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Any company that needs to be known on the wall street don't
need to have people will be going out to advertise their
products. I believe most of you know about the strength of
Internet development in the world. This is another
powerful way to advertise your product in the world is
where the whole world will know about your product, what
you offer, what you sale, Online transaction, online
enquires support and your services you renders and lot
more without need to see you personally because your
company information and product we be on World Wide Web
(www).
When you leave your office for the day or close work
and you thought that is the end of the day work not
knowing you are still open in the internet 24hours.
Customers and users will be collecting information from
your web site or sending your company forms through your
site when you are not around or you have close for
the day work. It might look as if is it costly to have a
web site but is not .Is a lot cheaper than you ever think
of.
Benefit:
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How it all started?
To
begin, we ask: why would a bank or any organization
at all, wish to develop a website". Our survey
revealed number of reasons, the most common of which
are:
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To enhance company image
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To foster customer loyalty for increased customer
retention
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To reach out to new market to acquire new
customers
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To lower transaction costs
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The second question was:
"Why would a customer visit a (bank's) website?" The
answer were simple:
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To get information (specific or general) about the
company
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To make enquiries
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To seek assistance or lodge complaints
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To transact business
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To be able to perform a through and objective
evaluation of websites, the e-Audit team found it
necessary to harmonize and further break down
these broad performance areas into more specific,
measurable, quantifiable parameters. The
parameters focused on all important customer
perspective, measured interaction and
capabilities, tracked adherence to good design
principles and captured the technicalities that
make a website operational and purposeful.
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